What Can PR Do For You?
Public relations and marketing aren't luxuries for small businesses - they're necessities. A multi-faceted campaign can help you...
• Grow your business
• Launch a product or service
• Increase revenue
• Reach your target audience
• Create a memorable identity and brand
• Become a respected community partner
• Establish a credible voice in the community or your industry
• Attract reputable employees
Contact us for a free consultation to learn how we can transform your position in the marketplace.
Aker Ink Education Center:
We encourage you to educate yourself about the PR and marketing processes. Our Education Center is regularly updated with articles offering tips, strategies and trends.
Public Relations & Marketing Services
PR and marketing are essential components of any business plan. Your customers won't buy a product or service if they don't know it's for sale. We can help you identify target markets, execute the most cost-effective communications strategies and reach out to prospective clients in creative ways that hadn't crossed your mind. The opportunities are endless for business owners with open minds and a desire to tell their story.
Aker Ink is a full-service public relations firm that leverages multiple avenues of communication to help small and mid-sized companies grow their business, increase awareness and develop a brand. We offer comprehensive outreach campaigns as well as à la carte services that are based on the specific needs, goals and budgets of each company. Our primary services include:
Strategic Media Relations
All press coverage is not created equal. Media outreach needs to be targeted and consistent in order to create sustained success.
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Integrated Marketing Communications
The way you communicate is just as important as what you communicate. From e-newsletters to business cards to packaging, messaging needs to be thoughtful and consistent.
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Branding & Identity
Think about Coca-Cola, Gucci and Budweiser. What images and words pop into your head? What kinds of feelings do you associate with each company? The emotional connections and perceptions that you're experiencing represent the essence of each brand.
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Social Media
Social media is a major force in today’s PR and marketing industries, enabling businesses to connect with new audiences, improve customer loyalty and monitor its brand.
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Online Marketing
The web has forever changed the way people gather and distribute information. We have reached a point in which consumers expect all businesses to establish an online presence that’s anchored by a professionally designed, functional website.
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Community Relations & Cause Marketing
Who knew giving back could feel this good! Companies that support the communities in which they operate have additional opportunities for growth and brand development.
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Non-Profit Grant Writing
We're more than wrtiers, we’re storytellers. There’s a story behind every business, and we’re experts at crafting a persuasive narrative in a highly compelling way. This need for professional storytelling is elevated in the non-profit community where grantors and donors are often guided by heartstrings.
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If profits matter, then PR matters. Engage your audience and grow your business. We can provide you with the right strategies to support your needs. CONTACT US for a free consultation.
